HR Marketing – The Company as an Attractive Employer

HR marketing means positioning a company as an attractive employer in the market and to advertise for it – similar to a product. PAPE Consulting offers this creative strategic consulting service, perfectly tuned to the recruiting needs of our clients. By complementing the experience made by our consultants in the media agencies ideally with the knowledge gained by our HR consultants we can provide valuable comprehensive services to the benefit of our clients.

The results and recommended actions from the consulting services support our clients both in recruiting new employees and taking care of the existing staff. In all activities the focus is always on the way in which the company presents itself as employer and on the projected image. As contact point to publishing houses, internet providers and recruiting event organizers we help our clients to present themselves as employer to the intended target group and project an authentic image.

Beyond that PAPE provides consulting services and trend scouting support in many areas of recruiting, HR marketing, or target group analysis and helps clients to stay on top of the fast-growing offering of most diverse recruiting activities.